Southwest Airlines Begins Utilizing PRISM

by: Harry Johnson |

Southwest Airlines Co. today announced an expanded partnership with Sabre Corporation to begin utilizing PRISM, an industry-standard data solution designed to streamline the sales process with corporate travel managers and travel management companies. Sabre’s PRISM brings decision science to the Southwest Business Sales Team, allowing the ability to develop a more customized travel solution for […]

Full article: Southwest Airlines Begins Utilizing PRISM

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